360° video remains one of the most effective and accessible forms of immersive storytelling. Learn why brands and nonprofits continue to see strong ROI from 360° video for marketing and education.

If you work in the nonprofit world, you’ve probably noticed something: the old ways of capturing attention just aren’t hitting like they used to. Donor fatigue is real. Social content is oversaturated. And we’re all competing with a digital landscape that moves faster than any team, no matter how dedicated, can keep up with. Which is exactly why 2026 is the year nonprofits need to get serious about budgeting for virtual reality  — not as a trendy add-on, but as a high-ROI sto

In Part 1  we explored how VR is fundamentally social — how it can deepen emotional connection and turn audiences into participants. Now, let’s look at a few real-world examples of brands and nonprofits that have done this brilliantly. Case Study 1: Mountain Dew’s “#GotHandles” 360° Experience Mountain Dew teamed up with the street-ball legend The Professor  to create a mobile 360°/VR experience where viewers tried to match his basketball moves. Why it worked: Viewers became

In the ever-evolving world of immersive content, 360-degree video and virtual reality (VR) are often discussed in terms of their “wow factor” or newness. But as someone who creates VR content for brands and nonprofits, I believe there’s something deeper happening. VR isn’t just a novelty, it’s a social technology.  A way for brands to build genuine emotional connection with their audiences, and for people to connect with each other in entirely new ways. Why “social” matters W

Take your live event(s) virtual during the COVID-19 crisis. We can provide video or virtual reality services to bring your event online!

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We couldn't be prouder to announce that Caste Out, an interactive multimedia documentary about the lingering effects of the caste system...